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What is Label Wines?
Label Wines is a Sydney, Australia based retailer and exporter of Australian and International fine wines founded by Line Cicilie and Andreas Lofsgard. Our aim is to utilize a number of different approaches and distribution channels to introduce new concepts of wine supply in a number of markets across the globe. Follow these links for more information about the Company or its Founders.
Who is Alici Pty Ltd?
Label Wines is a division of and a registered trading name of the Australian registered company Alici Pty Ltd (ACN 128 760 145 / ABN 79 128 760 145). Alici Pty Ltd is a Sydney based financial consulting and venture company founded by Line Cicilie and Andreas Lofsgard in 2007. For more information about Alici Pty Ltd, please click here.
Why should I use and order from the Label Wines website?
  • You’ll receive great quality boutique wines at very competitive prices 
  • You can explore wines previously not available for International customers
  • Our Wine Club solution takes all the hassle out of shopping wine
  • Our logistical solutions will provide unparalleled access to private wine imports 
  • Our service levels are high, consistant, and personal
  • On the site, items placed in your shopping cart are saved until the next time you visit 
  • You can easily re-visit previous orders, and save your favorite wines for easy retrival
  • No need to re-enter your details when placing a new order 
  • We offer a number of convenient payment solutions
  • You can look through lots of additional information related to wine, and Australian wine in particular
Please explore our entire website to see all the features for yourself!
How do I place an order?

Once you have all the items that you wish to purchase in your shopping cart, simply go to the checkout section of our site (click on Cart or Check Out) and follow the instructions. Once the order is submitted, you will receive a confirmation e-mail from us. With our new Wine Club solution, you can also sign up to receive regular deliveries based on your chosen profile.

Placing an order is now easier than ever, but if you do have any trouble, please feel free to Contact Us.

I'm a private customer. Can I order your wine?
YES! Catering for private customers is our specialty. In most countries we are operating, wine deliveries to private customers have long been a straightforward way of online retailing, and with the new laws on private imports of wine, which came into effect in Norway and Sweden in 2009, we are now also able to cater for private customers in these two countries. To read more about the new legal situation in Norway and Sweden, please click here.

I'm a corporate customer. Can I order your wine?

YES. In most countries our corporate customers can simply place an order on the website, and use this wine for resale in their respective countries. It is important to note, however, that it is the responsibility of the customer to ensure they abide with the local laws for purchase and resale of alcohol in their own countries.

In many cases we are better equipped to tailor a competitive offer to corporate customers if contacted directly on

For our Norwegian corporate customers, you may also contact our local licensed import agent ( directly at

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